Hi there, my name is Clay Cazier. I’m a NYC-based search engine optimization pro helping lead the PM Digital(“PMD”) SEO team as Senior Director, Search Strategy. Since starting at PMD in Summer 2011, my focus has been developing major retail brand clients’ off-page presence (link acquisition, modification, social media, etc.) but I love being involved in all aspects of search marketing: from agency-building and training to site migrations and coding.

Before PM Digital, (2005-2011) I worked to establish and improve the LexisNexis® SEM agency while also leading the development of sites like Attorneys.com & CaseDetails.com. Pre-2005, I was a marketing VP at DirectTravel for five years, leading of the development and sale of an online hotel reservation network to Lodging.com. As a result, I still maintain ZeroBased, LLC to house hotel reservation websites and marketing efforts involving everything from the Amazon API to WordPress implementations..

Work doesn’t totally define me, though. Graduating from Millsaps College with a BA in Philosophy (Phi Beta Kappa, Summa Cum Laude ’95) and BA in Biology (’96), the thinker in me says,

“Experience is not what happens to you. It is what you do with what happens to you.” – Aldous Huxley

…so I love to enjoy and reflect on the days I spend with my beautiful wife, kids, pets and my VW bug. I often think about how far things have come since I grew up on the Gulf Coast of Mississippi. Fascinating, eh?

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^* Not social enough for you? No???!!!??? Check out my knowem.com page, summarizing almost everywhere you’ll find me.